Posts Tagged "Data Cleansing"

Customer relationships: quality matters

Mar 12 2021

Regarding the customer data you store, it’s not the number that counts, but the quality of the records! Are they at least mildly interested and considering buying from you?

Planning data fields to allow segmentation

Feb 23 2021

No matter whether you have a short list of contacts or a huge database, you need to get the right message to the matching recipient. What needs to be planned ahead in order to be able to segment a list to select those recipients?